With hundred of TV channels, Online streaming platforms, and entertainment application, finding good source of entertainment has only become difficult. The new AARP initiative will encompass all platforms of television content including broadcast, cable and streaming. TV For Grownups (TVFG) will help viewers make savvy choices when choosing TV related devices and apps, service providers and subscription-based platforms.
AARP’s TV for Grownups® will bring audiences closer to their favorite television content with news, interviews, weekly online reviews and previews, screenings and other special events year-round. Current TV programming includes more than 450 scripted TV series. TVFG® will help filter the choices and connect more than 38 million AARP members and other 50-plus viewers to shows that resonate with them.
TVFG® also celebrates the work being done by older actors and industry leaders while continuing to encourage and influence film and television efforts in creating content that appeals to a key audience – the 50-plus. Research shows people over the age of 50 watch more minutes of television programming per day than any other age group.
Following in the footsteps of its influential Movies for Grownups®, TV for Grownups® aims to connect 50-plus viewers with smart, relevant, entertaining shows and the actors who star in them, plus help demystify the technology associated with home entertainment.
Leave a Reply